Pre-drinking - a new culture of intoxication
Phosphagenics Limited has announced the successful completion of a phase 1 clinical trial that examined the ability of its patented drug delivery system, TPM, to topically deliver the pain relief drug, lidocaine, safely into humans. The trial demonstrated that the patented lidocaine formulation was able to deliver a significantly greater amount of lidocaine into the
Full Post: Positive trial results for transdermal Lidocaine system
In a new report published online in the January issue of Addiction, researchers question whether current licensing policies have contributed to a rise in the phenomenon of “pre-drinking” amongst young people.
“Pre-drinking” or “pre-gaming” involves planned heavy drinking, usually at someone’s home, before going to a social event, typically a bar or nightclub. As defined by young people themselves pre-drinking is “[the] act of drinking alcohol before you go out to the club to maximise your fun at the club while spending the least amount on extremely overpriced alcoholic beverages”.
The authors see pre-drinking as symptomatic of a “new culture of intoxication” whereby young people are drinking with the primary motive of getting drunk. Recent research suggests that a large proportion of young people pre-drink and that pre-drinkers are more likely to drink heavily and to experience negative consequences as compared to non-pre-drinkers. Pre-drinking often involves the rapid consumption of large quantities of alcohol which may increase the risk of blackouts, hangovers and even alcohol poisoning. It may also encourage the use of other recreational drugs such as cannabis and cocaine as drinkers are socialising in unsupervised environments.
The authors argue that the policy of banning drink promotions or specials such as “happy hour” in bars and clubs may have the unintended consequence of encouraging young people to drink cheaper alcohol in private settings before going out, especially when heavily discounted alcohol is offered in shops and supermarkets. The authors also point out that while later closing times have been justified as a way of reducing problems associated with large numbers of young people being on the street after bars and clubs close, they may encourage private drinking to precede rather than follow public drinking, producing different social dynamics and possibly increasing the potential for violence and other alcohol-related problems.
To discourage or reduce pre-drinking, the authors suggest a comprehensive strategy including:
- Developing policies that reduce large imbalances between on and off premise alcohol pricing
- Attracting young people of legal drinking age back to the bar for early drinking, where alcohol consumption is monitored by serving staff and drinks are served in standard sizes
- Addressing young people’s motivations for pre-drinking, including being able to socialize with friends and saving money - for example bars might expand their social function and create an attractive atmosphere for more intimate socialising
- Forming effective strategies to reduce planned intoxication - for example policy and programming could be aimed at changing drinking norms and promoting moderation
Lead author Dr. Samantha Wells, a researcher at the Centre for Addiction and Mental Health, Canada says, “Many young bar-goers have found a way to avoid paying high alcohol prices in bars: they pre-drink. And we have begun to see that this intense and ritualized activity among young adults may result in harmful consequences. Therefore, we need to look closely at the combined impact of various policies affecting bars and young people’s drinking and come up with a more comprehensive strategy that will reduce these harmful styles of drinking among young people.”
New research has revealed that people who drink alcohol in a group assess risk better and are less likely to make mistakes than those who drink alone. Researchers from the departments of psychology at London South Bank University and the University of Kent discovered that although a moderate intake of alcohol causes individuals to make
Full Post: Drinking in a group reduces risks
A new campaign has been launched in New South Wales aimed at curbing binge drinking. The $1 million anti-binge drinking campaign “What Are You Doing To Yourself?” targets the 16-20 year old age group and aims to stop young people from engaging in risky behaviour which is fuelled by alcohol. The campaign includes advertisements
Full Post: Campaign tackles binge drinking
Researchers in Britain say advertising aimed at encouraging the safe drinking of alcohol are unsuccessful - they are calling for the “demonising” of young people in order to promote safe drinking to be stopped. The researchers conducted a survey funded by the Economic and Social Research Council (ERSC) and say their results suggest the
Full Post: Experts say demonising young people in order to promote safe drinking must be stopped
According to a new report from the University of Wollongong in New South Wales, 90% of 12 to 17-year-olds in the state have used alcohol; the report also reveals that the level of risky drinking by adults has decreased from 50% to 30% in men and 37 to 27% in women. The state’s Health Minister
Full Post: Calls for a change in alcohol culture and promotion
A new study provides the first evidence of a link between alcohol-industry sponsorship and hazardous drinking among sportspeople. Researchers from The University of Manchester and the University of Newcastle in Australia quizzed nearly 1,300 sportspeople and found alcohol-related companies sponsored almost half of them. The sponsorship ranged from financial incentives, such as payment of
Full Post: Alcohol sponsorship linked to hazardous drinking in sportspeople